It is hard to ignore Cambodia’s changing outlook in terms of how urban people live. Cambodian youth, nation’s biggest demographics, are at the forefront of this shift to modernity and are responsible for creating lifestyle-related business opportunities for both local and international investors.
From food and beverage to all kinds of entertainment, Cambodia’s young people have shown their utmost thirst for experiencing innovations and development in their lifestyles. This growing need is probably due to Cambodia’s economic growth and social media phenomenon as they have more money to spend and find out about interesting products and activities broadcasted by their peers on social media.
Major Cineplex, a Thai-based entertainment company, sees and seizes the opportunity, bringing the ultimate, latest-iteration cinematic experience to capture Cambodia’s youth market with its premium VIP and 4DX theaters — a first in the kingdom. This movie-oriented entertainment complex held its official Grand Opening on August 6 at its location in AEON Mall, and I was also invited to join.
Major Cineplex is the third western-style Cinema created in Cambodia, following Platinum Cineplex and Legends Cinema, but certainly it’s a leading actor in all shapes or forms, facilities-wise. There are reclining seats, blankets, pillows, butler service, and of course the top-notch 4DX where viewers get to experience movies with their 5 senses. Again, this is definitely what Cambodian youngsters want – something innovative and interesting.
Have a look at some of the photos at the event.
Note: This is not a paid content, and is editorially independent.